The Pathbreakers Masterclasses are led by recognised world authorities in the digital media industries. Each masterclass is designed as practical ‘how-to’ demonstration guide, with step-by-step instructions, and specific learning outcomes.
Today we’re announcing Early Bird tickets to the X Media Lab community—before the masterclasses are officially announced on 7 February in the Sydney Morning Herald ‘Spectrum Now’—as we fully expect tickets to sell out quickly.
INTERNET STARDOM FOR FANS, BRANDS AND AGENCIES
Friday 13 March—SYDNEY—9am to 5pm, followed by a Networking Reception
In this interactive Masterclass, creatives, agencies, small business owners, iconic brands, content creators, filmmakers, musicians and gamers get schooled by Frank Chindamo, who teaches internet video at all four of Hollywood’s premier film schools, and is one of the most award-winning web video creators on the planet.
Analyse the origins, strategies and salaries of gamer-gone-global PewDiePie, viral marketing genius CardoSystem Bluetooth Headsets, big brand BlendTech, small business owner GaryVee, beauty blogger Michelle Phan, band OK GO, LGBT activists ItGetsBetter, filmmaker Lucas Cruikshank, and millionaire newsmakers The Young Turks.
You’ll learn how to create, produce and monetise a successful web video idea or video series, as well as parlay internet video success into traditional media success, and vice versa.
Participants will have the opportunity to submit their projects or ideas to be selected, discussed and developed with Frank and other delegates. This interactive component guarantees a highly instructive and entertaining conclusion to the masterclass.
Find out for yourself what Hollywood’s top YouTubers pay to learn at LA’s elite film schools.
For more information visit: http://www.xmedialab.com/events/2015-events/frank-chindamo-internet-stardom-for-fans-brands-and-agencies1
MULTI-SCREEN ENGAGEMENT: The Secrets Behind the Success of the Emmys, Streamys and Oscar Award-Winners
Friday 27 March—SYDNEY—9am to 5pm, followed by a Networking Reception
In this Masterclass two-time Emmy Award-winning Hollywood media guru Seth Shapiro will give you the playbook on how to create game-changing media projects.
Media executives, creators and producers will be armed with the strategies and techniques that a brand new generation of media leaders in Hollywood are employing in four critical areas:
• Cross-Platform Development
• Original Online Programming
• Social Media and Screen Content
• User Experience and Interactive Design
Driven by new technologies, distribution platforms and business models, game-changing media has moved from cinema to broadcast to cable…and now, to a new era of cross-platform media that will dominate all other categories.
Why do some of these cross-platform projects become massive global successes while most disappear without a trace? Learn the secrets behind the success of the global award-winners.
Upon registration, delegates are able to nominate their own projects or ideas to be selected, discussed and developed with Seth and other delegates. This workshop component guarantees a highly instructive and entertaining conclusion to the masterclass.
“If you want to know where the entertainment industry is heading, just follow Seth’s lead.” – Jay Samit, The Wall Street Journal
For more information visit: http://www.xmedialab.com/events/2015-events/seth-shapiro-multi-screen-engagement-2015/